Ledson Winery Wedding Ad

This ad was created for publication in Sonoma Magazine focusing on the use of Ledson Winery as a wedding facility. Corporate design specifications and printer guidelines were followed.

The layout was created in InDesign. Photo collages were created to improve several of the images using Photoshop.

The top image of the couple in front of the winery originally had the top of the winery cut off. Two images were combined in order to make the image more appealing. The bride on the staircase was originally sitting on the staircase photographed at an angle. The bride was added to a head-on image of the staircase to improve the dramatic impact. Other images were adjusted to match the tonality of the main image.

Illustrator was used to create the decorative lacy element in the background. A vector image was created from a stock image in jpeg format.

I consulted with the marketing director during the design process. Approval was given by the owners. Ad © Ledson Winery.

Ledson Winery Wedding Brochure

This two panel brochure was created for Ledson Winery wedding events.

Besides the layout, created in InDesign, photo collages were created to improve several of the images in Photoshop. The top image of the couple in front of the winery originally had the top of the winery cut off. It was combined with another image in order to make the image more appealing. The bride on the staircase was originally sitting on the staircase photographed at an angle. The bride was added to a head-on image of the staircase to improve the dramatic impact.

Brochure © Ledson Winery.

Ledson Hotel Print Ad

This ad was created for the Ledson Hotel. It was published in the Sonoma Valley Visitors Guide.

Photoshop was used to select and manipulate the images. InDesign was used the create the final layout. Corporate design standards and printer guidlines provided by the magazine were adhered to. The marketing director was consulted during the design process. Final approval was given by the winery owners.

Ad © Ledson Winery.

Ledson Winery Email

Designed to promote the sale of holiday gift packages, this email newsletter design was created during my employment at Ledson Winery.

I photographed the packages, selected them in Photoshop and designed the head banner. I also created the "Love at First Sip" and the "Join Us" image icons.

The final layout was designed in Photoshop following corporate design specifications using a defined template. Dreamweaver was used to code the newsletter, but for the most part it was hand coded.

Email © Ledson Winery & Vineyards.

Holiday Gift Package Image Selection

Individual packages were photogaphed, and then selected and combined in Photoshop. This image was used in a variety of marketing material, such as a brochure and an email newsletter.

Ledson Winery Banners Ads

These banner ads were created for Ledson Winery to be used on the web at WineCountry.com. As they are small, issues of readability had to be addressed. I chose the images and designed the layout with the input of the Marketing Director. Photoshop was used to create these ads.

Banner Ads © Ledson Winery & Vineyards.

Ledson Web Tile Ads

These tile ads were created for Ledson Winery to be used on the web at WineCountry.com. As they are small, issues of readability had to be addressed. I chose the images and designed the layout with the input of the Marketing Director. Photoshop was used to create these ads.

Tile Ads © Ledson Winery &Vineyards.